The 12th Fan is not just a Seattle thing, it's an NFL thing.
Right Now Seattle Seahawks Corp. is trying to make the 12th Man a thing of their own, but they are calling it the 12s or 12's.
They're is some kind of Trade Mark agreement debacle going on, but the deal here is that Corp. is just as much as a fan as a Fan is.
But it doesn't matter, because all it's done is provided an avenue that you can make money on by just showing support and the items you feel support your team.
The 12th "Man" referred to a saying a long time ago in the 1900s that created 12th Man/Fan progressed/evolved, called the Rooter...Sounds like the beginning of a Movie ;-)
The NFL has an opening right now to make a little money on, and it's this 12 thing.
We're ALL a 12 when it comes to the teams we support, so it's not a Seattle thing, it's personal!
sidenote: It was actually first coined in Iowa ;-)
Show your 12, make a wackadoodle doll, call yourselves the 12wealthier Fans, but make it your own and give it a Name!
Seattle gets ups for POS (Power of Suggestion), but they're is a lot more marketing just begging to be used for an opportunity like that.
Remember, it's Football ;-)
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